Step into a world where beauty is more than what meets the eye. Where jewellery isn’t just an ornament, but a reflection of you. Jewellery is not just something you wear. It’s a part of who you are—a reflection of your journey, your dreams, your individuality. And you deserve something as unique as you.
At Sethi, we bring together the soul of two extraordinary worlds—India and Italy. The rich heritage of Jaipur, the gemstone capital of the world, meets the timeless artistry of Italian design. The result? Jewels that are more than ornaments. They are stories, emotions and heirlooms in the making.
Every piece we create has its personality, shaped by nature, art and history. Crafted by master artisans, each jewel carries the precision, passion and excellence of a 50-year legacy. What began in Jaipur with cutting and polishing gemstones, grew into fine jewellery manufacturing in 2005, and is now expanding to our mono-brand boutiques in the most iconic locations of Italy. Today, we oversee the entire journey of our jewellery manufacturing, ensuring transparency, quality, and craftsmanship at every step.
